What does a ghostwriter do?
I write content in your voice for your website or blog through a collaborative process that builds on your own writing/speaking style and personality. Following payment in full, the content belongs entirely to you and you will be considered its author.
What are the benefits of using a ghostwriter?
Many therapists understand the value of organic-sounding and unique website content but feel that they don’t have the time or skills to create this type of content from scratch on their own. The content I create for you will be unique to your therapy practice; I never recycle previous client work.
Will I have to meet with you in person?
Not at all. Our projects can be completed entirely through email, and many of my writing clients live in other regions of the United States.
Because the majority of my freelance writing time falls outside of typical business hours (and because differing time zones can make real-time conversations tricky to schedule), email collaboration allows both of us to schedule around other commitments.
If I hire you to write blog posts or pages for my website, will I own the content?
Yes, the content that you’ve paid for belongs exclusively to you. Copyright transfers to you on receipt of full payment, and you can use the content however you like. Note: I don’t recycle content found elsewhere on the Internet (that’s plagiarism, and it’s unethical). I also don’t reuse any of the unique content I’ve created for my other writing clients. You get fresh, custom content for every project. Please be sure to read the updated description of my blog writing service for therapists.
No worries—revisions are an expected part of the process when we are new to working together. That’s why two revisions are included in the quote for your project. Most new clients find that I’m able to get it exactly right with only one revision, thanks to my preliminary work in clarifying project parameters. With returning and ongoing clients, revisions are available but rarely needed.
What happens if I don’t like what you write? Do you charge extra for revisions?
Is your ghostwriting service confidential?
Yes! I am careful to maintain your privacy. I don’t disclose client/project information or share my client list with anyone. (The former and current clients who provided testimonials for my editing and ghostwriting services gave me permission to use their names.)
For starters, every word of the Mindful Scrivener website is written by me, including the articles about best practices in creating private practice websites for therapists. But please keep in mind that my goal as a ghostwriter is to produce content that conveys your voice. My work will be compelling, easy to read, and grammatically correct, but the tone and language will be specifically based on your parameters.
How do I know what your writing will be like?
Nope. I will personally write every word of the project we’ve agreed on, regardless of whether it’s a Psychology Today profile, a blog post, or text for your website. You can trust that our work agreement means that I’m the one doing the work.
Is this an agency? Do you farm out work to other contractors?
I have provided ghostwriting and editing services to a variety of clients, including therapists in private practice, small business owners in the medical and dental fields, and entrepreneurs. The projects I’ve done for these clients include blog posts, website landing pages, articles, ebooks, email newsletters, and more. Currently I am focused primarily on providing writing services for therapists, including website text.
What kinds of projects have you worked on?
What are your specialty areas?
I have a master’s degree in psychology and several years of clinical experience in counseling, so most of my recent clients hired me to produce content for their private practice therapy websites. I’m a subject matter expert in mental health, counseling/psychotherapy, child development, parenting, and mindfulness. Clients in other industries find that my psychology background allows me to write compelling copy that attracts the right kind of customer without coming across as pushy. I believe in relationship-based marketing where customer interaction is not viewed simply as transactional. If you are interested in attracting and keeping more of your ideal customers (and not primarily focused on the numbers game of increasing general traffic to your site), then we’ll probably be a good fit.
Yes, to a degree. I don’t do keyword research, but I’m able to support your existing SEO strategy by incorporating relevant keywords in natural-sounding ways. I work with therapists who recognize the benefits of customized, relevant content for their online presence. Rather than focusing solely on SEO to attract potential clients to your websites, I want to make sure that your ideal client can feel that your website is speaking directly to them. In other words, optimizing your website for search engine algorithms may help you to receive more website visitors, but those visitors will not automatically convert into clients on your caseload without the intermediate step of demonstrating that your services will address their presenting problem.
Can you help me with SEO (search engine optimization)?
I’m not a graphic designer, but I am married to one, and we’ve worked together on several projects. For branding and logos, ebook design, white papers, or other marketing materials, I highly recommend Nicole Deyton, who values client relationships as highly as I do.
Can you also do design work for my project?
Yes, I provide a Ghostwriter blog service in which I turn your rough drafts into blog-ready content, as well as a per-piece editing service for your already finished blog posts or articles. See the Services page for details and pricing.
I would prefer to write my own content. Can you just edit what I write?
Can you give me advice about how to rewrite my own therapy website?
I have ongoing relationships with several clients for blog posts, updates to their business websites, and editing for their marketing materials. Some of my clients have used my services for years. They know that they can count on me to produce high-quality work with minimal direction. Click here to read testimonials from happy clients.
Please note that the work of crafting a digital content strategy that includes social media and PR campaigns is outside the scope of what I offer. See my resources page for information about colleagues who do content strategy, manuscript editing/formatting, and other related work.
I have a lot of writing or editing projects that need to be handled. Do you have ongoing clients?
I don’t charge an hourly rate, because every writing project is unique. For therapists who need website content or a blog, I offer several writing and editing packages. Psychology Today profiles are available for $175 each (reduced rate of $150 to rewrite an existing profile, at my discretion). Please feel free to get in touch with details about your project needs.
What is your hourly rate? How much does a ghostwriter cost?
We’ll agree on pricing and a timeline before any work begins. Large projects are invoiced in sections and typically require a nonrefundable deposit up front to begin work. Smaller projects can sometimes be invoiced on completion for ongoing clients, at my discretion. I bill through PayPal, which allows you to pay using a Visa or MasterCard or with your own PayPal account. For more details, see the writing services page.